Send us a text In this episode of "The Hard Truth about B2B eCommerce," hosts Isaiah Bollinger and Timothy Peterson are joined by Brent Peterson, a seasoned B2B eCommerce consultant. They dive into the evolution of eCommerce platforms, the role of AI in content creation, and the importance of unique content in today's digital landscape. Brent shares insights from his journey, including the challenges and opportunities in the B2B space, and the future of commerce platforms. Tune in for a thoug...
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Send us a text In this episode of "The Hard Truth about B2B eCommerce," hosts Isaiah Bollinger and Timothy Peterson are joined by Brent Peterson, a seasoned B2B eCommerce consultant. They dive into the evolution of eCommerce platforms, the role of AI in content creation, and the importance of unique content in today's digital landscape. Brent shares insights from his journey, including the challenges and opportunities in the B2B space, and the future of commerce platforms. Tune in for a thoug...
Episode 156: Lance Owide, General Manager B2B at BigCommerce
The Hard Truth About B2B eCommerce
1 hour 6 minutes
3 months ago
Episode 156: Lance Owide, General Manager B2B at BigCommerce
Send us a text In Episode 156 of "The Hard Truth About B2B E-commerce," hosts Isaiah Bollinger and Timothy Peterson welcome back Lance Owide, General Manager of B2B at BigCommerce. Lance shares insights into the evolving landscape of B2B e-commerce, emphasizing the importance of agility and incremental growth for businesses transitioning online. The discussion covers BigCommerce's innovative strategies, including AI-driven sales tools and immersive buyer experiences, aimed at enhancing operat...
The Hard Truth About B2B eCommerce
Send us a text In this episode of "The Hard Truth about B2B eCommerce," hosts Isaiah Bollinger and Timothy Peterson are joined by Brent Peterson, a seasoned B2B eCommerce consultant. They dive into the evolution of eCommerce platforms, the role of AI in content creation, and the importance of unique content in today's digital landscape. Brent shares insights from his journey, including the challenges and opportunities in the B2B space, and the future of commerce platforms. Tune in for a thoug...