The Gstaad Guy Podcast is your backstage pass to the untold stories behind excellence. Hosted by The Gstaad Guy, out of character, this guest driven, unscripted series explores the real journeys, challenges and turning points that shape those who have mastered their craft. From global tastemakers and industry leaders to creative pioneers and cultural outliers, each episode reveals what it really takes to achieve excellence. Through humour and curiosity, The Gstaad Guy peels back the layers to uncover the grit behind the glamour, offering listeners a rare glimpse into the worlds usually kept behind closed doors.
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The Gstaad Guy Podcast is your backstage pass to the untold stories behind excellence. Hosted by The Gstaad Guy, out of character, this guest driven, unscripted series explores the real journeys, challenges and turning points that shape those who have mastered their craft. From global tastemakers and industry leaders to creative pioneers and cultural outliers, each episode reveals what it really takes to achieve excellence. Through humour and curiosity, The Gstaad Guy peels back the layers to uncover the grit behind the glamour, offering listeners a rare glimpse into the worlds usually kept behind closed doors.
Instagram: https://www.instagram.com/gstaadguypodcast
TikTok: https://www.tiktok.com/@gstaadguypodcast
Ep. 7, Adam & Ryan Goldston: Founders of APL – Banned by the NBA, Luxury Performance, Credibility, & Innovation That Moves Culture
The Gstaad Guy Podcast
1 hour 1 minute
3 days ago
Ep. 7, Adam & Ryan Goldston: Founders of APL – Banned by the NBA, Luxury Performance, Credibility, & Innovation That Moves Culture
In this episode, The Gstaad Guy sits down with Adam and Ryan Goldston, the twin brothers behind APL (Athletic Propulsion Labs), the brand that disrupted the sneaker world with a basketball shoe so advanced it was banned by the NBA.
The conversation dives into what it means to build a brand with authenticity at its core, and how vision, process, and purpose have shaped APL’s rise in the luxury performance category. From engineering innovation based on real needs, not hype, to defining what credibility means in today’s culture-driven landscape, Adam and Ryan share how dreaming big, staying focused, and listening closely can drive true impact.
Filmed at Nobel LA’s St. Ives property.
Timestamps:
(00:00) Intro ✨
(03:12) Genesis of APL 🌱👟
(05:36) Induction into the CFDA 🤝🏻🏛️✍🏻
(07:30) From vision to reality 👁️😌
(08:42) “Luxury Performance Category” ✨👟
(10:21) “Making the right decisions” ✅⚖️
(12:14) Pursuing an idea 💡🏃
(15:50) Confidence 😎💪🏻
(17:55) The disbelievers 😲
(20:08) Logos 🔲 🔠
(21:48) “Tackling a new silhouette” 🆕
(24:56) “Positioning of APL” 🎯 👟
(29:40) “Love for obsession” ❤️ 😵💫
(31:39) “Vision, POV, Perspective” 👁️
(34:58) “Design & Colour” ✍🏻 🎨
(37:47) “Taste” 🤌🏻
(41:10) “Process” 🔄⏳
(43:40) “Inspiration” 💡🎨
(46:44) “Moments of defeat” ⏳😫
(49:01) “Learning from failure” 📚🧠❌
(54:15) À La Poubelle vs. Fantastique 🗑️✨
The Gstaad Guy Podcast
The Gstaad Guy Podcast is your backstage pass to the untold stories behind excellence. Hosted by The Gstaad Guy, out of character, this guest driven, unscripted series explores the real journeys, challenges and turning points that shape those who have mastered their craft. From global tastemakers and industry leaders to creative pioneers and cultural outliers, each episode reveals what it really takes to achieve excellence. Through humour and curiosity, The Gstaad Guy peels back the layers to uncover the grit behind the glamour, offering listeners a rare glimpse into the worlds usually kept behind closed doors.
Instagram: https://www.instagram.com/gstaadguypodcast
TikTok: https://www.tiktok.com/@gstaadguypodcast
