In this episode of The Ground Up Podcast, host Tim Sallin sits down with Sam Baker, CEO and co-founder of WriggleBrew, to explore the intersection of soil science, sustainability, and entrepreneurial innovation. Sam shares his journey from fishing trip revelations to developing an award-winning organic fertilizer designed to combat red tide and restore soil health. We dive deep into soil microbiology, plant immunity, and the powerful role of microbes in supporting resilient landscapes. Looking ahead, we discuss WriggleBrew’s bold vision for solving plastic pollution, remediating environmental toxins, and leveraging microbiology to advance ecological solutions. Whether you’re a soil health nerd, an entrepreneur, or simply curious about the future of sustainable agriculture, this episode is packed with insights you won’t want to miss.

https://www.wrigglebrew.com/