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The Great Indian Marketing Show
Aadil Bandukwala & Kaushik Satish
26 episodes
1 week ago
With the Great Indian Marketing Show, Aadil Bandukwala and Kaushik Satish bring you stories and experiences of marketing leaders behind some of the most pioneering brands in the world. They aim to uncover not just what marketers do, but how. And to do it in a way, that's fun, creative and compelling. The show cuts through the jargon, eschews the 30,000 feet view and gets to the brass tacks. At the end of every podcast, we want you to walk away discovering something new; something that adds value to your career and life!
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Marketing
Business
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All content for The Great Indian Marketing Show is the property of Aadil Bandukwala & Kaushik Satish and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
With the Great Indian Marketing Show, Aadil Bandukwala and Kaushik Satish bring you stories and experiences of marketing leaders behind some of the most pioneering brands in the world. They aim to uncover not just what marketers do, but how. And to do it in a way, that's fun, creative and compelling. The show cuts through the jargon, eschews the 30,000 feet view and gets to the brass tacks. At the end of every podcast, we want you to walk away discovering something new; something that adds value to your career and life!
Show more...
Marketing
Business
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The Art of Storytelling in B2B, with CMO @ IBM India and South Asia - Tuhina Pandey
The Great Indian Marketing Show
36 minutes 34 seconds
1 year ago
The Art of Storytelling in B2B, with CMO @ IBM India and South Asia - Tuhina Pandey

Storytelling in B2B is a game-changer, and here's why. In this electrifying episode, Aadil sits down with the powerhouse behind IBM India & South Asia’s marketing magic, Tuhina Pandey, to unveil the art and science of B2B storytelling that truly resonates.

Together, they explore:

  • Mastering the Marketing Ladder: Insights on how to ascend with grace and soak in the success.
  • Building Brands That Matter: Strategies to create brands that don't just exist, but thrive in the hearts of people.
  • Harnessing AI with Integrity: A deep dive into the responsible use of AI in today’s marketing landscape.

Whether you're a seasoned marketing maestro or just beginning your journey, this conversation is bursting with revelations that will ignite your creativity and elevate your marketing game to new heights. Don't miss out on the wisdom, the wit, and those all-important 'aha' moments!

The Great Indian Marketing Show
With the Great Indian Marketing Show, Aadil Bandukwala and Kaushik Satish bring you stories and experiences of marketing leaders behind some of the most pioneering brands in the world. They aim to uncover not just what marketers do, but how. And to do it in a way, that's fun, creative and compelling. The show cuts through the jargon, eschews the 30,000 feet view and gets to the brass tacks. At the end of every podcast, we want you to walk away discovering something new; something that adds value to your career and life!