How to build an exceptional B2B Brand? With VP, Marketing @ Zoho: Praval Singh

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The Great Indian Marketing Show

Aadil Bandukwala & Kaushik Satish

26 episodes

1 week ago

With the Great Indian Marketing Show, Aadil Bandukwala and Kaushik Satish bring you stories and experiences of marketing leaders behind some of the most pioneering brands in the world. They aim to uncover not just what marketers do, but how. And to do it in a way, that's fun, creative and compelling. The show cuts through the jargon, eschews the 30,000 feet view and gets to the brass tacks. At the end of every podcast, we want you to walk away discovering something new; something that adds value to your career and life!

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How to build an exceptional B2B Brand? With VP, Marketing @ Zoho: Praval Singh

The Great Indian Marketing Show

38 minutes 2 seconds

1 year ago

How to build an exceptional B2B Brand? With VP, Marketing @ Zoho: Praval Singh

Discover the magic behind B2B brand marketing with none other than Praval Singh, VP of Marketing at Zoho, as we uncover what truly puts the 'Oho' in Zoho. Aadil Bandukwala dives deep into Praval's inspiring journey from agency founder to tech marketing maestro.

In this episode, we explore:

Mastering B2B Branding: Praval’s strategies for building a brand that resonates.
GTM Secrets: Proven strategies for launching tech products with impact.
Social Media Savvy: How to harness the power of social media for business success.
AI's Marketing Revolution: Insights into how AI is transforming the marketing landscape.

Gain priceless wisdom on building a founder brand and steering through the ever-changing world of B2B marketing. This episode is a treasure trove of insights for anyone looking to elevate their marketing game.