The Good Listening To Show: Stories of Distinction & Genius
Chris Grimes - Facilitator. Coach. Motivational Comedian
261 episodes
1 week ago
Send us a text What if your copy worked because you thought better, not because you wrote harder? That’s the challenge David L. Deutsch lays down as we dive into the craft of response-driven writing—from Ogilvy roots to billion-dollar wins—and the mental models that make persuasion stick in the real world. We go beyond formulas and catchy lines to ask sharper questions: who is your reader, what does their day feel like, and what would actually move them now? David shares how he turns “b...
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Send us a text What if your copy worked because you thought better, not because you wrote harder? That’s the challenge David L. Deutsch lays down as we dive into the craft of response-driven writing—from Ogilvy roots to billion-dollar wins—and the mental models that make persuasion stick in the real world. We go beyond formulas and catchy lines to ask sharper questions: who is your reader, what does their day feel like, and what would actually move them now? David shares how he turns “b...
Founder Story: Humanising AI & Automation and Breaking Through the Technology Overwhelm Barrier with Mike Garde, MD of MG Performance Coaching, on a Mission to Democratise AI & Reduce Anxiety for Small Businesses
The Good Listening To Show: Stories of Distinction & Genius
45 minutes
3 months ago
Founder Story: Humanising AI & Automation and Breaking Through the Technology Overwhelm Barrier with Mike Garde, MD of MG Performance Coaching, on a Mission to Democratise AI & Reduce Anxiety for Small Businesses
Send us a text Remember when Technology felt like it was meant to make our lives easier? For many Small Business owners today, AI and Automation have become sources of anxiety rather than solutions. Enter Mike Garde, who's on a personal mission to change that narrative. Mike isn't your typical Tech Consultant. With 30 years of Software Engineering experience, he could easily overwhelm you with jargon – but that's precisely what he refuses to do. "I want to democratize AI and automation for s...
The Good Listening To Show: Stories of Distinction & Genius
Send us a text What if your copy worked because you thought better, not because you wrote harder? That’s the challenge David L. Deutsch lays down as we dive into the craft of response-driven writing—from Ogilvy roots to billion-dollar wins—and the mental models that make persuasion stick in the real world. We go beyond formulas and catchy lines to ask sharper questions: who is your reader, what does their day feel like, and what would actually move them now? David shares how he turns “b...
