#06 Entering China as a deep tech startup

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The German Innovators Podcast – Breaking Barriers, Building the Future

Bettina B. Scheibe and Johannes P. Lehmann

24 episodes

3 days ago

Welcome to The German Innovators Podcast—your go-to source for cutting-edge innovation, global market insights, and the stories shaping entrepreneurship worldwide. We dive into the minds of visionaries, disruptors, and industry leaders redefining success and pushing boundaries. From groundbreaking technologies to bold strategies, we explore how innovation is shaping industries and driving global impact. Whether you’re an entrepreneur, investor, or passionate about the future of business, join us for thought-provoking conversations that inspire action and challenge the status quo.

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Entrepreneurship

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#06 Entering China as a deep tech startup

The German Innovators Podcast – Breaking Barriers, Building the Future

39 minutes 58 seconds

1 year ago

#06 Entering China as a deep tech startup

Felix Reinshagen, CEO and co-founder of NavVis, shares his personal China experience and explains why the market is so important for deep tech startups today.

He points out that entering the Middle Kingdom early on can help you to fully understand the strengths, weaknesses, opportunities and risks of a new technology, especially in deep tech. And he finds that being focused on a few, well-defined industry segments is a key success factor in China sales.

Last but not least, Felix calls on all startups to meet their Chinese competitors in China first (rather than letting them surprise us in other markets).

About:

NavVis: https://www.linkedin.com/company/navvis/

GINN: https://www.linkedin.com/company/german-innovators/

Felix Reinshagen: https://www.linkedin.com/in/felix-reinshagen-527ab97a/

Bettina Scheibe: https://www.linkedin.com/in/bettina-b-scheibe-b069b45a/