The Game Changing Attorney Podcast with Michael Mogill
Michael Mogill
415 episodes
8 hours ago
How can you become a game changer?
Michael Mogill, Founder and CEO of Crisp, has used his mastery of marketing for lawyers to grow his company to an 8-figure powerhouse. In just a few years, Crisp has helped thousands of attorneys adapt to the new legal landscape, differentiate themselves from the competition, and earn millions in new revenue.
In every episode, you’ll hear from law firm entrepreneurs and market leaders — people who flourish in the face of adversity, challenge the status quo, and define what it means to be a game changer.
We investigate success stories and business growth and scalability strategies that can help you attract your ideal clients. Plus, discover hidden insights and actionable advice on how company culture and employee engagement, marketing and advertising, and management and hiring fit into the big picture.
What do all our guests have in common? These successful attorneys and business owners prove that the key to innovation is a game-changing mindset. If you want to run your law firm like an entrepreneur, achieve a greater ROI, and build a world-class organization that stands the test of time, then you’re in good company.
Subscribe to the Game Changing Attorney Podcast and get ready to take your business to the next level.
For more information, visit https://www.crisp.co/podcast/
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How can you become a game changer?
Michael Mogill, Founder and CEO of Crisp, has used his mastery of marketing for lawyers to grow his company to an 8-figure powerhouse. In just a few years, Crisp has helped thousands of attorneys adapt to the new legal landscape, differentiate themselves from the competition, and earn millions in new revenue.
In every episode, you’ll hear from law firm entrepreneurs and market leaders — people who flourish in the face of adversity, challenge the status quo, and define what it means to be a game changer.
We investigate success stories and business growth and scalability strategies that can help you attract your ideal clients. Plus, discover hidden insights and actionable advice on how company culture and employee engagement, marketing and advertising, and management and hiring fit into the big picture.
What do all our guests have in common? These successful attorneys and business owners prove that the key to innovation is a game-changing mindset. If you want to run your law firm like an entrepreneur, achieve a greater ROI, and build a world-class organization that stands the test of time, then you’re in good company.
Subscribe to the Game Changing Attorney Podcast and get ready to take your business to the next level.
For more information, visit https://www.crisp.co/podcast/
The Game Changing Attorney Podcast with Michael Mogill
27 minutes
1 month ago
403. AMMA — How To Scale Beyond Growth Basics
What if the secret to never running out of content, leading an AI-enabled firm, and creating unforgettable client experiences was simpler than you think?
In this episode of The Game Changing Attorney Podcast, Michael and Jessica Mogill tackle three questions every law firm owner should be asking right now. From staying fresh after 400 podcast episodes to making AI work for your team, and even raising the bar for client experience, this conversation is packed with insights you can apply immediately.
Here’s what you’ll learn:
How to stay relevant without reinventing the wheel and why repetition is often your most powerful tool
The right way to leverage AI in your firm so it empowers your team instead of replacing them
Why client experience is the real growth driver and how to audit every touchpoint to make it exceptional
Your content, your systems, and your client experience do not need to be complicated, but they do need to be intentional.
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01:52 – Back from New York: Broadway shows, Bluey’s house, and family adventures
05:26 – How to keep creating fresh content after 400+ episodes
07:51 – Why repetition beats constant reinvention in business and leadership
10:46 – The power of message timing, brand affinity, and consistent communication
13:55 – How to bring AI into your firm and use it to empower your team
18:02 – Auditing workflows to find the best use cases for AI
19:22 – Why client experience is the true growth driver for law firms
21:03 – Lessons from world-class restaurants on service, feedback, and continuous improvement
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Links & Resources:
Crisp Social Stack
Net promoter score (NPS)
David Guetta
11 Madison Park
Atlas Restaurant Atlanta
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Do you love this podcast and want to see more game changing content? Subscribe to our YouTube channel.
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Past guests on The Game Changing Attorney Podcast include David Goggins, John Morgan, Alex Hormozi, Randi McGinn, Kim Scott, Chris Voss, Kevin O’Leary, Laura Wasser, John Maxwell, Mark Lanier, Robert Greene, and many more.
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If you enjoyed this episode, you may also like:
345. AMMA. The AI Advantage: What to Automate, What to Keep Human, and How to Stay Ahead
398. Why Generosity is the Most Underrated Growth Strategy in Law with Randy Kessler
391. AMMA — The $100K Marketing Question Law Firms Keep Getting Wrong
The Game Changing Attorney Podcast with Michael Mogill
How can you become a game changer?
Michael Mogill, Founder and CEO of Crisp, has used his mastery of marketing for lawyers to grow his company to an 8-figure powerhouse. In just a few years, Crisp has helped thousands of attorneys adapt to the new legal landscape, differentiate themselves from the competition, and earn millions in new revenue.
In every episode, you’ll hear from law firm entrepreneurs and market leaders — people who flourish in the face of adversity, challenge the status quo, and define what it means to be a game changer.
We investigate success stories and business growth and scalability strategies that can help you attract your ideal clients. Plus, discover hidden insights and actionable advice on how company culture and employee engagement, marketing and advertising, and management and hiring fit into the big picture.
What do all our guests have in common? These successful attorneys and business owners prove that the key to innovation is a game-changing mindset. If you want to run your law firm like an entrepreneur, achieve a greater ROI, and build a world-class organization that stands the test of time, then you’re in good company.
Subscribe to the Game Changing Attorney Podcast and get ready to take your business to the next level.
For more information, visit https://www.crisp.co/podcast/
