The need for meaningful rights protection will always exist across both the video and audio content industries. Expanding their arm into the audio field with the acquisition of Pex, Vobile now provides solutions for both. We brought Vobile’s SVP of Sales, Larry Mills onto the podcast to discuss the robust sector of the music industry that is fighting against the mass scale of fraud occurring on a daily basis. Mills identifies the important differences between fraudulent assets and fraudulent behavior, along with improvements in fraud-fighting from distributors, and shares upcoming announcements from Vobile on how they’re ensuring ethical AI use!
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The need for meaningful rights protection will always exist across both the video and audio content industries. Expanding their arm into the audio field with the acquisition of Pex, Vobile now provides solutions for both. We brought Vobile’s SVP of Sales, Larry Mills onto the podcast to discuss the robust sector of the music industry that is fighting against the mass scale of fraud occurring on a daily basis. Mills identifies the important differences between fraudulent assets and fraudulent behavior, along with improvements in fraud-fighting from distributors, and shares upcoming announcements from Vobile on how they’re ensuring ethical AI use!
Episode #262 — Inside Soundstripe’s Music Licensing Strategy with Global Head of Partnerships, Angela Abbott!
The Future of What
16 minutes 49 seconds
2 months ago
Episode #262 — Inside Soundstripe’s Music Licensing Strategy with Global Head of Partnerships, Angela Abbott!
Soundstripe is a tech-enabled music licensing company working with brands, agencies and rightsholders, housing 1.5 million users in 160 countries. In this episode, Soundstripe’s Angela Abbott walks us through their licensing process, emphasizing how the platform ensures artists maintain sonic identity. She then imparts advice to early-level professionals, and addresses aspects of licensing that may be overlooked, such as microsync, the importance of valuing licensed music to ad spend, and differences in monetization models from platform to platform.
The Future of What
The need for meaningful rights protection will always exist across both the video and audio content industries. Expanding their arm into the audio field with the acquisition of Pex, Vobile now provides solutions for both. We brought Vobile’s SVP of Sales, Larry Mills onto the podcast to discuss the robust sector of the music industry that is fighting against the mass scale of fraud occurring on a daily basis. Mills identifies the important differences between fraudulent assets and fraudulent behavior, along with improvements in fraud-fighting from distributors, and shares upcoming announcements from Vobile on how they’re ensuring ethical AI use!
