In this episode, I'm joined once again by Ian Marx from The Fireflies Party Band for a deeper look at what it really means to run your band like a business. Ian shares how he’s built a successful, full-time function band over 11 years, from managing bandmates and keeping communication clear, to creating systems that save time and secure more bookings. They talk about treating your band like a brand, building a professional image with promo and EPKs, and why consistency, organisation, and customer service are just as important as the music itself. Key Takeaways: Create a simple calendar system to manage your band’s availability. Use a professional EPK to showcase your brand, reviews, and visuals. Reply to enquiries quickly — fast responses win bookings. Expansion isn’t always about more bands; it’s about improving your product. Learn to say no to low-value gigs so you can focus on better opportunities. Whether you’re just starting out or already gigging regularly, this episode is packed with practical advice on turning your passion into a sustainable business.   Connect with Ian @ianmarkx www.ians-tracks.co.uk www.sussexpartyband.co.uk @thefirefliespartyband   This episode is brought to you by Acoustic Backs And Tracks, your go-to source for premium acoustic backing tracks that sound and feel like the real deal. Whether you’re performing at weddings, recording content, or just practising at home, it’s like having a professional band right there with you. Their tracks are recorded by top session musicians, with real instruments and real emotion - no lifeless MIDI here! Need something custom? They’ve got you covered. From key changes and mashups to exclusive tracks made just for you. Plus, their customer support is fast, friendly, and actually understands musicians. No task is too big for them! And here’s the best part - listeners of The Full-Time Function Musician Podcast get 10% off on their first order. Just head to www.acousticbacksandtracks.com and use the code FUNCTION10 at checkout.   @acousticbacksandtracks   Boost Your Bookings: 7 Essential Marketing Strategies for Function Musicians Get Your Free Guide Here - www.infocusrecordingcompany.co.uk/marketingguide   @thefulltimefunctionmusician   feedback@thefulltimefunctionmusician.co.uk   www.infocusrecordingcompany.co.uk @infocusrecordingco