Send us a review. SUMMARY: In this episode, host Karen Wood interviews Dr. Austin Westover, a VDA member, multi-location practice owner, and President-elect of the Shenandoah Valley Dental Association. Dr. Westover shares his inspiring journey from being intrigued by dentistry through his father’s early exposure to becoming a multi-location practice owner. He details his experiences with digital dentistry, AI in practice, and the challenges and rewards of managing multiple roles as a clinici...
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Send us a review. SUMMARY: In this episode, host Karen Wood interviews Dr. Austin Westover, a VDA member, multi-location practice owner, and President-elect of the Shenandoah Valley Dental Association. Dr. Westover shares his inspiring journey from being intrigued by dentistry through his father’s early exposure to becoming a multi-location practice owner. He details his experiences with digital dentistry, AI in practice, and the challenges and rewards of managing multiple roles as a clinici...
Episode 12 – SMART MARKETING FOR MODERN DENTAL PRACTICES
The Fulcrum Podcast
34 minutes
2 months ago
Episode 12 – SMART MARKETING FOR MODERN DENTAL PRACTICES
Send us a review. In this episode, Karen Wood discusses ways for dental practices to boost their marketing without straining their teams. Featuring experts Keith Washington and Shannon Perry from ProSites, the episode covers the evolution of dental marketing, the importance of branding, and effective tracking of marketing strategies. Key points include the significance of online tools, automating administrative tasks, leveraging digital marketing, and budgeting for marketing efforts. The co...
The Fulcrum Podcast
Send us a review. SUMMARY: In this episode, host Karen Wood interviews Dr. Austin Westover, a VDA member, multi-location practice owner, and President-elect of the Shenandoah Valley Dental Association. Dr. Westover shares his inspiring journey from being intrigued by dentistry through his father’s early exposure to becoming a multi-location practice owner. He details his experiences with digital dentistry, AI in practice, and the challenges and rewards of managing multiple roles as a clinici...
