The other day I got a DM that sounded wayyyy too good to be true. Interact, a quiz platform that I absolutely LOVE, slid into my DMs asking if I wanted to partner with them.
At first I thought it was a scam, but no. It actually led to something I've been dreaming about for over a year, creating a quiz that actually helps you figure out what the hell is going on with your brand.
In this episode, I'm taking you behind-the-scenes on how this whole thing came together, why I'm obsessed with quizzes (thanks, teen magazines), and most importantly, walking you through the four circus acts that reveal exactly where your brand is right now and what it needs to grow.
SPOTLIGHT MOMENTS
✦ Why your brand confusion isn't a you problem (you're just too close to see the label from inside the jar)
✦ How to tell if your visuals have officially been outgrown by your personality
✦ Meet the four circus acts: Fire Breather, Tightrope Walker, Juggler, and Contortionist — and find out which one are you
TAKE THE STAGE
Take the "What's Your Brand's Circus Act?" quiz right now — seriously, pause this episode and do it. It takes under 5 minutes and you'll finally understand what's been driving your brand decisions (and what you need more of to grow).
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Mentioned in this episode:
✦ What’s Your Brand’s Circus Act?: Take the quiz!
✦ THE EXTRAVAGANZA: Your all-access ticket to a full-scope rebrand.
Follow & Connect with Eva:
✦ Website
✦ Get my Uncaged emails
This episode was co-produced with Adrienne Cruz.
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TIMESTAMPS
00:00 Welcome to The Freak Show
00:36 The DM I Thought Was a Scam
08:28 Meet the Four Circus Acts
09:52 The Fire Breather
12:26 The Tightrope Walker
15:36 The Juggler
17:38 The Contortionist
19:34 Closing Thoughts and Next Steps
