The Franchise Hot Seat Podcast with Dr. John P. Hayes - Director, Titus Center for Franchising
Dr. John P Hayes
71 episodes
4 days ago
DESCRIPTION: John Hayes, host of the Franchise Hot Seat, engages in a comprehensive discussion with Schuyler "Rocky" Reidel, founder of the Reidel Law Firm, on various pressing and contentious topics in the franchising industry. They emphasize the crucial role of specialized legal advice in franchising, particularly during a government shutdown that affects SBA loans. Rocky underscores the importance for franchisees to comprehend their responsibilities and limita...
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DESCRIPTION: John Hayes, host of the Franchise Hot Seat, engages in a comprehensive discussion with Schuyler "Rocky" Reidel, founder of the Reidel Law Firm, on various pressing and contentious topics in the franchising industry. They emphasize the crucial role of specialized legal advice in franchising, particularly during a government shutdown that affects SBA loans. Rocky underscores the importance for franchisees to comprehend their responsibilities and limita...
Boost Your Franchise Success with Effective Messaging Strategies - With Jimi Gibson
The Franchise Hot Seat Podcast with Dr. John P. Hayes - Director, Titus Center for Franchising
27 minutes
7 months ago
Boost Your Franchise Success with Effective Messaging Strategies - With Jimi Gibson
DESCRIPTION: John Hayes interviews Jimi Gibson on effective messaging strategies for franchisees and franchisors. Gibson highlights the power of storytelling, curiosity, and emotional engagement in capturing audience attention and enhancing communication. He uses a magic trick to demonstrate the release of trust, curiosity, and satisfaction chemicals in the brain, drawing parallels to how marketing messages should work. The conversation also covers the significance of targeted advertising, es...
The Franchise Hot Seat Podcast with Dr. John P. Hayes - Director, Titus Center for Franchising
DESCRIPTION: John Hayes, host of the Franchise Hot Seat, engages in a comprehensive discussion with Schuyler "Rocky" Reidel, founder of the Reidel Law Firm, on various pressing and contentious topics in the franchising industry. They emphasize the crucial role of specialized legal advice in franchising, particularly during a government shutdown that affects SBA loans. Rocky underscores the importance for franchisees to comprehend their responsibilities and limita...
