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Designing content for people affected by the cost of living crisis
The Fourth Wall Content Podcast
37 minutes 45 seconds
2 years ago
Designing content for people affected by the cost of living crisis
Designing content for people affected by the cost of living crisis in the UK isn’t easy. There are lots of individual and different user needs and considerations. Citizens Advice took a collaborative and user-focused approach to their content to help people with their cost of living challenges. Emily Ray, senior content designer, and Mia Harris, a user researcher from Citizens Advice, share their process for creating content that needs to help such a broad audience, plus how they prioritise content, test content with users and work iteratively across the organisation.