Can you build a personal brand without turning your entire life into content? Or are we all just caught in an endless cycle of oversharing, chasing trends, and competing with celebrity brands?
Lesson #1 is all about The Business of Being Seen - what it really takes to stand out as a founder. We’re breaking down the real cost of personal branding—the time, money, and mental energy it demands. What does it take to build a brand that actually connects with people, beyond just LinkedIn marketing and viral trends? And for women founders, navigating negative comments isn’t just frustrating—it’s part of the game. So how do you handle it and still show up?
We’re taking notes from Masaba Gupta, Pooja Dhingra, Ragini Das, and Parul Gulati, who’ve mastered the game. From how to build a personal brand to steps to branding your business, this episode is your guide to making an impact, without losing yourself in the process.
Our guest, Komal Ramani-Makhija is a Brand Strategist helping founders craft their legacy brand. As the Founder of PROJEKT, she specializes in Brand Strategy, Logo Design, Brand Identity & Packaging. In the past two years, she has built a strong personal brand and engaged community of 15,000+ followers on LinkedIn. When she’s not building brands, she’s exploring new coffee spots to unwind and read.
Instagram: https://www.instagram.com/thefoundherspodcast_/
Hinal Mehta, Host: https://www.linkedin.com/in/hinalmehta15/
Gifting Partner for this season: Harkoi - A beauty brand solving problems for Indian skin & hair https://www.instagram.com/harkoi_life/