Hiring your first AE in the DACH region can be a real pain!
That's why we brought in our client, Rama, CEO & Founder of Phantasma Labs, to discuss this exact topic. Rama partnered with Nobel to hire Enrico, who began as an AE and has now been promoted to Head of Sales.
Hiring your first AE in DACH presents many challenges:
- What seniority do we hire for?
- Which background should they have?
- How do we qualify the right soft skills?
- How do we set it up for success?
- How should we structure the interview process?
We offer our insights and experiences on ALL of the above and hope this bring a ton of value to listeners.
(00:13) - Introduction of guests and topic of discussion.
(02:36) - Discussion on when to hire the first account executive and the importance of having a clear direction for the salesperson.
(07:05) - Characteristics and skills needed for a successful account executive, including agility, communication, and motivation.
(10:07) - Importance of having a founder's mindset and how it shows up in day-to-day work.
(14:06) - Importance of transparency in the interview process, setting clear expectations on compensation, and assessing candidates for the right skill set.
(28:07) - Discussion on the onboarding process, customer interactions, and the importance of maintaining a customer-centric approach even as the company grows.
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