All content for The Footballco Business Podcast is the property of Footballco and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
From clubs and brands to content creators this show features the most innovative people working in football, or soccer, media, brand and marketing.
Dentsu: How to create winning video game strategies for clubs with Dentsu's EVP for Global Gaming, Brent Koning
The Footballco Business Podcast
36 minutes
7 months ago
Dentsu: How to create winning video game strategies for clubs with Dentsu's EVP for Global Gaming, Brent Koning
Brent Koning is Dentsu's EVP for global gaming and spent six years at Electronic Arts, where he was Commissioner of the EA Sports FIFA Global series and was the first employee of EA’s football esports team. Brent joins us to build a winning gaming strategy for his own fictitious football club, including...
Where does gaming sit within a marketing strategy
Roblox, Fortnite, EAFC? Which games should clubs get involved with
YouTube or Twitch - Where are the fans?
How do you see an ROI on gaming?
The role of competitive gaming?
And, what games has brent played more than 1,000 hours of?
The Footballco Business Podcast
From clubs and brands to content creators this show features the most innovative people working in football, or soccer, media, brand and marketing.
