On this show, we're bringing you Colm Dillane's interview from Stands, recorded in August this year and covering Colm's passion for fashion and creativity and the role football plays in his work. Colm is interviewed by Ryan McLaughlin, Events & Collaborations @ MCL Digital, Co-Host and Co-Organiser of STANDS STANDS is an event created FC St. Pauli to give room to the intersection between the different communities/cultures of streetfashion, art, music and football at the Millerntor Stadium Colm's interview covers Having Ronaldinho walk for KidSuper at Paris Fashion Week Why football is 'the coolest sport in the world' Lessons for brands and clubs crossing into football and fashion Why being a creator/director is harder than being an athlete Why he built a pitch on the roof of KidSuper Studio Partnering with St Pauli to create a unique mural, hoodies and shirts Working with Puma for the brand's Club World Cup Kits Collaborating with Louis Vuitton