Click here to download The Flavour Blueprint, a free guide based on the process I use with my clients to fix underperforming food and drink products.
If your product isn’t selling like it used to, it’s probably not your packaging or your price, it’s your flavour.
In this episode, I reveal the five biggest flavour mistakes that stop food and drink products from performing in retail, from weak or flat flavour profiles to mismatched brand identity.
Learn how to fix flavour issues, increase repeat purchase, and turn taste into your most powerful sales tool.
👩🔬 Ideal for founders and product developers who want to master flavour development and stand out in a crowded market.
💌 Want to dive deeper?
Read the full transcript of this episode here.
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If you want to design food or drink products that taste perfect for your consumers, hit those repeat purchases, and see your sales go through the roof — there’s no luck or miracle involved. You need a flavour strategy.
👋 Hi, I am Manon Galizzi, a food scientist and flavour expert with over 10 years in the food industry.
In each episode, I share what I’ve learned from helping food and drink brands create new products from scratch, choose the right flavour direction, or fix products that just aren’t performing.
Because flavour isn’t just a nice-to-have — it’s the number one reason people buy.
👋 Connect with me directly on Instagram or LinkedIn.
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