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The Flowery Folk Podcast
Debra Pemble, floral designer and educator
17 episodes
1 week ago
The Flowery Folk Podcast is your fortnightly bloom boost for florists, floral designers and flower lovers who want to grow creatively and build a successful flower business. Hosted by Debra Pemble—an award-winning florist, educator and founder of The Posy Crew—this podcast delivers practical tips, industry insights and inspiring stories from across Australia’s floral community. Whether you're a seasoned florist or just starting out, you’ll find tools, strategies and real talk to help you run a business that’s as successful as it is stunning.
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Education
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All content for The Flowery Folk Podcast is the property of Debra Pemble, floral designer and educator and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The Flowery Folk Podcast is your fortnightly bloom boost for florists, floral designers and flower lovers who want to grow creatively and build a successful flower business. Hosted by Debra Pemble—an award-winning florist, educator and founder of The Posy Crew—this podcast delivers practical tips, industry insights and inspiring stories from across Australia’s floral community. Whether you're a seasoned florist or just starting out, you’ll find tools, strategies and real talk to help you run a business that’s as successful as it is stunning.
Show more...
Education
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Finding your WHY & how it can change everything.
The Flowery Folk Podcast
5 minutes 59 seconds
5 months ago
Finding your WHY & how it can change everything.

In this short and sweet bonus episode, Debra shares a timely pep talk as we approach the end of the financial year. It’s the perfect moment to pause and reflect—not just on where your business is now, but where you want it to go.

Debra dives into:

  • ✨ The power of defining your “why” – understanding the deeper motivation behind your business.

  • 🗺️ Setting 5-year goals – both personal and business-related (because let’s face it, they’re often intertwined).

  • 📆 Breaking it down – how to create short and medium-term goals that move you toward that 5-year vision.

  • 🧩 Making it achievable – examples of aligning your goals with what matters most to you, whether it’s time with family, creative freedom, or building a business you can eventually step away from.

💡 “You can probably nut this out in 10 minutes,” Debra says. Start with two simple questions:

  1. Why do you do what you do?

  2. Where do you want to be in five years?

Grab a notebook (or the back of a napkin) and jot down your thoughts. This might just be the moment everything becomes clearer.

The Flowery Folk Podcast
The Flowery Folk Podcast is your fortnightly bloom boost for florists, floral designers and flower lovers who want to grow creatively and build a successful flower business. Hosted by Debra Pemble—an award-winning florist, educator and founder of The Posy Crew—this podcast delivers practical tips, industry insights and inspiring stories from across Australia’s floral community. Whether you're a seasoned florist or just starting out, you’ll find tools, strategies and real talk to help you run a business that’s as successful as it is stunning.