5 Revenue boosting ideas to try in your Florist Shop.

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The Flowery Folk Podcast

Debra Pemble, floral designer and educator

17 episodes

1 day ago

The Flowery Folk Podcast is your fortnightly bloom boost for florists, floral designers and flower lovers who want to grow creatively and build a successful flower business. Hosted by Debra Pemble—an award-winning florist, educator and founder of The Posy Crew—this podcast delivers practical tips, industry insights and inspiring stories from across Australia’s floral community. Whether you're a seasoned florist or just starting out, you’ll find tools, strategies and real talk to help you run a business that’s as successful as it is stunning.

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All content for The Flowery Folk Podcast is the property of Debra Pemble, floral designer and educator and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

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5 Revenue boosting ideas to try in your Florist Shop.

The Flowery Folk Podcast

19 minutes 29 seconds

4 months ago

5 Revenue boosting ideas to try in your Florist Shop.

Maximise Your Florist Shop Revenue – 5 Proven Ideas | The Flowery Folk flower podcast

In this episode of The Flowery Folk, award-winning florist and educator Debra Pemble shares five practical, low-risk ways to boost takings in any florist shop this coming financial year. Drawing on two decades in Floristry, Debra dives into hosting profitable flower-arranging workshops, packaging DIY kits that ship beyond your flower shop’s postcode, developing exclusive branded gift lines, designing curated plant installations, and offering streamlined “packaged weddings” that simplify the Florist Business workload.

Listeners will learn how to price workshops , calculate kit margins, source local makers for signature candles or chocolates, create Instagram-ready kokedama and terrariums, and set clear terms for à-la-carte bridal blooms. Each idea is tailored for bricks-and-mortar florists, can be tested within months, and backed by consumer trends showing double-digit growth in experiential retail.

Whether you’re refining your existing Florist Business model or launching new revenue streams, this episode delivers actionable steps to turn extra stems and shelf space into profit. Subscribe to our flower podcast for weekly tips, real-life case studies and interviews with innovative floral entrepreneurs.

🎧 Listen now, implement today, and watch your flower shop thrive.

About The Flowery Folk 🌸
Welcome to the fortnightly flower podcast that helps every florist shop—from out-of-the-way farm gate studios to busy Main-Street flower shops—run a smarter, more profitable Florist Business. Broadcasting from her rainforest workspace outside Port Douglas, award-winning designer & educator Debra Pemble distils over 20 years of Floristry know-how into 20-minute episodes packed with:

If you’re searching for floral design inspiration, flower arranging tutorials, wedding florals, or the latest on sustainable floristry, hit follow and binge the back catalogue—new episodes drop every second Tuesday.

Stay connected & keep learning
Instagram → https://instagram.com/thefloweryfolk
TikTok → https://tiktok.com/@thefloweryfolk
Website & free resources → https://thefloweryfolk.com

Listen, implement, and watch your Florist Business thrive.