Send us a text Revenue-based financing. Embedded capital. Two sides of the same fintech coin—but scaling one is way harder than building the other. In this episode, Amy Loh breaks down how Pipe navigated a major product pivot without losing its mission, voice, or growth momentum. From her time building verticalised marketing engines at Square to scaling a lean team at Pipe, Amy shares how to make your marketing work smarter—especially when you're not the one pressing send. If you’re growing a...
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Send us a text Revenue-based financing. Embedded capital. Two sides of the same fintech coin—but scaling one is way harder than building the other. In this episode, Amy Loh breaks down how Pipe navigated a major product pivot without losing its mission, voice, or growth momentum. From her time building verticalised marketing engines at Square to scaling a lean team at Pipe, Amy shares how to make your marketing work smarter—especially when you're not the one pressing send. If you’re growing a...
The challenges and opportunities of rebranding, with Leah Glass, VP, Global Marketing at Convera
The Fintech Marketers and Leaders Podcast
29 minutes
1 year ago
The challenges and opportunities of rebranding, with Leah Glass, VP, Global Marketing at Convera
Send us a textShameer sat down with Leah Glass, VP of Global Marketing @ Convera, to talk about how to navigate a rebrand.Before becoming Convera, the company was part of Western Union Business Solutions, a lesser-known division dedicated to b2b payments.Leah was first introduced to payments and fintech in her prior role at Amazon. At Convera, she leads a cross-functional marketing team that drives growth, customer engagement, and competitive differentiation.She oversees lead generation...
The Fintech Marketers and Leaders Podcast
Send us a text Revenue-based financing. Embedded capital. Two sides of the same fintech coin—but scaling one is way harder than building the other. In this episode, Amy Loh breaks down how Pipe navigated a major product pivot without losing its mission, voice, or growth momentum. From her time building verticalised marketing engines at Square to scaling a lean team at Pipe, Amy shares how to make your marketing work smarter—especially when you're not the one pressing send. If you’re growing a...
