A full circle moment for The Female Founded Series.
What started as a podcast back in 2022 with Audio+ has now taken the stage — LIVE at KL Podfest 2025. In this special episode, Yasmin Shahira hosts the very first live recording of The Female Founded Series, joined by two incredible women founders: Charis Ow, founder of Niko & Clare and sleep optimisation advocate, and Nurin Afiqah, founder of Nada Identity, a modest activewear brand that champions authenticity and community.
Together, they dive into The New Era of Female Foundership, an unfiltered conversation on building brands, creating content, navigating motherhood, and managing burnout while redefining what success means for women today. It’s real, it’s honest, and it’s here to remind every woman that your dreams are worth chasing.
Tune in and be inspired to keep going, keep creating, and keep building your own version of success!
Episode Highlights
Yasmin celebrates a full-circle moment — from starting the podcast in 2022 with Audio+ to hosting her first-ever LIVE podcast at KL Podfest.
Charis Ow shares how content creation shaped her journey from creator to founder of Niko & Clare.
Nurin Afiqah talks about building Nada Identity through community and authenticity.
Honest conversations on burnout, balance, and what it really means to “do it all.”
Redefining success as a modern founder — from hustle to harmony.
A heartfelt reminder to all women founders: keep going, keep dreaming, and keep building.
Links:
https://www.instagram.com/charisow
https://www.instagram.com/nurinafiqaaah/
Follow Us
Yasmin Shahira: @yasminshahira
The Female Founded Series: @femalefoundedseries
The Female Founder Academy: @thefemalefounderacademy
www.thefemalefounderacademy.com
Audio+: @myaudioplus
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