In this conversation, Lauren Eyles and Holly Martin discuss the challenges and triumphs of navigating a career as a woman in business. They explore the importance of commitment, learning from mistakes, and the entrepreneurial journey, particularly during the COVID-19 pandemic. Holly shares her insights on leadership, the value of mentorship, and the significance of building a transparent team culture. The discussion emphasizes the need for women to support each other and learn from diverse experiences in their career paths. Tune in to learn how Holly became an entrepreneur, how to lead in a way that engages people and support and advice for aspiring executives.   Guest bio Holly Martin is a successful entrepreneur who is skilled at turning challenges into opportunities. As Founder and Managing Director of a specialist marketing agency, the Marketing GP, Holly Martin has grown the business from a team of 1 to 15. Holly is also a Non Executive Director and is the Senior Vice President of Business Hunter, the peak body for Australia’s largest regional economy.   Host bio As an Executive Coach and Mentor, Lauren Eyles is a trusted guide to new and experienced Executives, helping them navigate times of growth and change. She also helps leaders find calm amid chaos, bringing extensive experience as a Board Chair, Non Executive Director and Executive Leader, having worked across the ports and logistics, utilities, health and medical research, NFP and tourism sectors.  She is particularly passionate about inspiring and supporting women during their first few years as an executive, knowing from experience that the experience can be lonely.   Lauren is a graduate of the Australian Institute of Company Directors and has Masters degrees in business and sustainability and qualifications in coaching, change management, communication and project management. Keywordsentrepreneurship, leadership, women in business, career growth, mentorship, work-life balance, learning from mistakes, business challenges, COVID-19 impact, transparency in teams   Chapters 00:00                  Introduction to Life's Lessons 03:07                  Juggling Commitments and Responsibilities 05:59                  The Entrepreneurial Journey 09:01                  Learning from Mistakes 11:55                  Building a Transparent Team Culture 15:02                  Navigating Growth During COVID-19 18:04                  Reflections on Leadership and Growth 20:52                  The Importance of Mentorship 23:58                  Advice for Aspiring Executives   List of resources, suggested materials, and social media handles:Holly Martin (Guest): Web                  https://themarketinggp.com.au/ LinkedIn            https://www.linkedin.com/in/justholly/    Lauren Eyles (Host and Executive Coach & Mentor): Web                  https://laureneyles.com.au/ LinkedIn            https://www.linkedin.com/in/laureneyles/ Insta                 https://www.instagram.com/lauren.eyles   The Female Executive’s Survival Guide Insta                 https://www.instagram.com/femaleexecutivesurvivalguide Facebook          https://www.facebook.com/profile.php?id=61564348226928 Call to action, episode link & contact info 1. Join Lauren’s monthly newsletter here: https://tinyurl.com/livingheartfully Every month Lauren writes about how to slow down and focus on what really matters to you, in a world that keeps speeding up. From reigniting your passion and purpose, to bringing people on the journey, to thriving as a woman in business. It’s called “Living Heartfully” and it’s written with heart and fuelled by a flat white (Lauren’s favourite coffee).   2. Share this episode    3. Share your ideas for the podcast Do you have a burning question for our podcast guests, or is there a challenge that you’d like advice on? Email Lauren at https://laureneyles.com.au/contact