This special edition of the Fast Traack Podcast features a live recording from the SXSW 2025 panel, "Let’s Talk $$$: Pricing Transparency and Equity in the Creator Economy." You'll hear from Christen Nino De Guzman (Founder & CEO, Clara for Creators), Jamie Gutfreund (Founder, Creative Vision), and creator and Founder of “Smarter in Seconds,” Blair Imani Ali (@blairimani), in conversation with Traackr’s CEO, Pierre-Loïc Assayag. The panelists share eye-opening insights on the current stat...
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This special edition of the Fast Traack Podcast features a live recording from the SXSW 2025 panel, "Let’s Talk $$$: Pricing Transparency and Equity in the Creator Economy." You'll hear from Christen Nino De Guzman (Founder & CEO, Clara for Creators), Jamie Gutfreund (Founder, Creative Vision), and creator and Founder of “Smarter in Seconds,” Blair Imani Ali (@blairimani), in conversation with Traackr’s CEO, Pierre-Loïc Assayag. The panelists share eye-opening insights on the current stat...
Building an influencer program from ground zero with Elena Suarez, Pierre Fabre USA
The Fast Traack by Traackr
51 minutes
2 years ago
Building an influencer program from ground zero with Elena Suarez, Pierre Fabre USA
Curious, agile, and creative. These are the characteristics that helped Elena Suarez build an influencer marketing program from ground zero for Pierre Fabre USA.Rewind to 2019, Elena took on her biggest challenge to date. With no pre-existing internal PR department or influencer program, Elena developed and executed an influencer marketing strategy for Pierre Fabre USA’s extensive portfolio of prestigious brands including Eau Thermale Avène, Klorane, René Furterer and Glytone.In this pod...
The Fast Traack by Traackr
This special edition of the Fast Traack Podcast features a live recording from the SXSW 2025 panel, "Let’s Talk $$$: Pricing Transparency and Equity in the Creator Economy." You'll hear from Christen Nino De Guzman (Founder & CEO, Clara for Creators), Jamie Gutfreund (Founder, Creative Vision), and creator and Founder of “Smarter in Seconds,” Blair Imani Ali (@blairimani), in conversation with Traackr’s CEO, Pierre-Loïc Assayag. The panelists share eye-opening insights on the current stat...
