In 2023, Shelby launched a powerful growth strategy for her Bookstagram—and discovered a talent for video content and community building along the way. Passionate about uplifting BIPOC and queer authors, she’s used her platform to amplify diverse voices and push herself in experimenting and trialling new forms of bookish content.

But Shelby’s story doesn’t start there. From her roots in cosplay (yes, you can cosplay outside your body type!) to her role as a teacher advocating for inclusive reading—even in the face of book bans—she brings creativity and conviction to everything she does.

We dive into her candid takes on spice, dark romance, purity culture, and the patriarchy—and how reclaiming sexual empowerment through literature is a step toward greater diversity and representation.

Shelby also worked on Harper L. Woods’ Coven series and reminded me of something important: you don’t have to do it all. Play to your strengths and build a support network, especially when it comes to feedback and creative burnout.

We talk honestly about burnout, life milestones, and why giving yourself permission is more important than ever. Plus, Shelby shares what she’s exploring next—like her work with The Bindery and how it aligns with her evolving business model.

Spoiler warnings: ACOTAR & Crescent City

You can follow Shelby here!