When the head of marketing at one of Las Vegas's premier strip hotels gets his entrepreneurial spirit behind turning an interesting idea into a major profit center for the company, heads turned. Tim Evans recognized a minor event with a niche population taking place regularly at his hotel and the entrepreneurial light bulb appeared above his head. He recognized a population who loved the event, had funds to spend, and spent it freely while enjoying what soon became a weekly event. Listen and learn how this grew from an idea to a weekly event, to many more events, and eventually a major profit center for the hotel. Finding a Super Niche that you can serve better than anyone else, similar the concept of blue ocean strategy, can be a path to great profits and smooth sailing in your company. Please also check out the Virtual Presenter Course: https://virtualpresentercourse.com/impact25/aff/5/ & Viddyoze: https://bit.ly/3pujKvh Stream and video Conference Like A Pro Canon EOS M50 Mark II https://amzn.to/37oexzp Canon EOS M6 Mark II https://amzn.to/37oexzp Power Source for camera streaming https://amzn.to/3airBIG Stream Deck https://amzn.to/3ag0TQN Yeti Microphone https://amzn.to/2KsnRtg Green Screen Starter https://amzn.to/38aBeGE LED Light Kit https://amzn.to/34jQ8cl Blackmagic Design ATEM Mini HDMI Live Switcher https://amzn.to/34jtaSO BOOKS WE LOVE 7 Keys to Navigating a Crisis: https://amzn.to/2KvRbz3 Leading Beyond a Crisis https://amzn.to/2IS2els Stop Being the Best Kept Secret https://amzn.to/3gQje8t Selling with a Noble Purpose https://amzn.to/3gUzepG How to Be Successful without Hurting Men’s Feelings https://amzn.to/3gQK686 100 Tricks to Appear Smart in Meetings https://amzn.to/3ntesjM What Got You Here Won’t Get You There https://amzn.to/3r0zisT