Discover the transformative power of sleep science in this insightful episode featuring Dr. Elie Gottlieb, Head of Applied Sleep Science at SleepScore Labs. Host Mark Kinsley explores how cutting-edge research and technology are not only helping people sleep better—but also driving innovation and growth for businesses in the sleep industry.What You’ll Learn:* How SleepScore Labs validates product claims with data* The connection between personalized sleep solutions and business performance* Why pillow fit can make or break your sleep* How to build “sleep pressure” during the day for better rest at night* The role of consistency in healthy sleep habits* Eye-opening insights into social jet lag and sleep hygiene* What the future holds for personalized mattress shoppingWhether you’re a sleep-deprived professional or a brand looking to improve your product’s credibility, this episode is packed with practical advice and fascinating science.Timestamps:00:01 – Introduction to Dr. Elie Gottlieb and SleepScore Labs01:18 – How SleepScore Labs Drives Business Growth03:03 – The Importance of Evidence-Based Sleep Science05:20 – The Science of Pillow Fitting and Sleep Quality09:51 – Sleep as a Daytime Issue: Building Sleep Pressure14:04 – Overcoming Biases to Prioritize Sleep21:21 – Understanding Individual Sleep Needs and Consistency24:27 – The Impact of Social Jet Lag on Health30:39 – Essential Sleep Hygiene Practices40:57 – Future of Mattress Shopping: Personalized Sleep SolutionsReady to sleep smarter? Tune in now and wake up to what’s possible. #SleepScience #SleepScoreLabs #ElieGottlieb #BetterSleep #HealthTech #MarkKinsley #MattressIndustry #SleepInnovation #Podcast