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This dog apparel brand needed more identity - Amber and Reuben Lara (Ep. 21)
The Fairy BOSSmother Show
58 minutes
4 months ago
This dog apparel brand needed more identity - Amber and Reuben Lara (Ep. 21)
<p>Meet Amber and Ruben Lara, the husband-and-wife team behind a dog apparel brand based in the <a href="https://barkshiredogtradingco.com/" target="_blank" rel="ugc noopener noreferrer">Bark-shires of Massachusetts</a>.</p><p>They love dogs. Their designs are amazing. But here’s the problem… No one knows who they are.</p><p>Their social reach? Weak. Their website? Emotionless. Their brand? Invisible. They’re selling to proud dog owners… but hiding in the background.</p><p>So today on the Fairy BOSSmother Show, I challenged them to step out of the shadows and become the power couple this brand needs.</p><p>Do you think I can get them to lead with their faces and their hearts?</p><p>Let’s meet Amber and Ruben Lara.</p><p>If you are a small business owner and want your brand reviewed for FREE, apply to be a guest of the <a href="https://www.bossdiplomat.com/mini-brand-session" target="_blank" rel="ugc noopener noreferrer">show here.</a></p>