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How Beauty Brands Win in the Digital Age: Insider Secrets from Odore’s Karan Gupta
The Experts w/ Dr Jenelle Kim
8 minutes 40 seconds
7 months ago
How Beauty Brands Win in the Digital Age: Insider Secrets from Odore’s Karan Gupta
In this episode of The Experts, Karan Gupta, co-founder of Odore, shares insider strategies used by leading beauty brands like L’Oréal, LVMH, and Estée Lauder to master influencer marketing and scale user-generated content (UGC). Discover how strategic product sampling and community-driven marketing can significantly boost sales. Essential listening for beauty entrepreneurs aiming to thrive in today’s digital landscape.