AI is here to stay. That is a fact. How the luxury industry, a business segment that has always stood for delivering the best of the best products, services, and client experiences chooses to use AI requires deep consideration. Luxury Institute recently conducted a qualitative survey with 22 luminaries from its Global Luxury Expert Network (GLEN) and asked them to weigh in on the most important initial business uses of AI and the myths luxury brands should confront as they engage with vendors...
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AI is here to stay. That is a fact. How the luxury industry, a business segment that has always stood for delivering the best of the best products, services, and client experiences chooses to use AI requires deep consideration. Luxury Institute recently conducted a qualitative survey with 22 luminaries from its Global Luxury Expert Network (GLEN) and asked them to weigh in on the most important initial business uses of AI and the myths luxury brands should confront as they engage with vendors...
How to Prioritize Customer Tech's Top 5 in 2022 and Beyond
The Expertise of Emotionally Intelligent Luxury
13 minutes
3 years ago
How to Prioritize Customer Tech's Top 5 in 2022 and Beyond
There is a great deal of mythology and lack of expertise in digital transformation tech at all consumer brands, not just luxury and premium brands. But luxury and premium brands are different. They are in the unique products and deep customer relationship business; at least the best ones are. They rely partially on scale, but mostly on share of customer relationship. Using those benchmarks is how we designed the luxury and premium customer tech priorities list outlined in our May 2022 white p...
The Expertise of Emotionally Intelligent Luxury
AI is here to stay. That is a fact. How the luxury industry, a business segment that has always stood for delivering the best of the best products, services, and client experiences chooses to use AI requires deep consideration. Luxury Institute recently conducted a qualitative survey with 22 luminaries from its Global Luxury Expert Network (GLEN) and asked them to weigh in on the most important initial business uses of AI and the myths luxury brands should confront as they engage with vendors...
