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The Expansion Code Bridal with Heather Dick
Heather Dick
54 episodes
2 days ago

After two incredible seasons diving deep into business, growth, and leadership, Heather Dick is returning to her roots, where it all began, in the world of bridal beauty and business

Introducing The Expansion Code: Bridal Edition — launching with Episode 50!


Heather has spent years building a thriving beauty empire, leading a team of 50+ and empowering stylists and entrepreneurs to grow, lead, and shine. Now she’s bringing that same passion, strategy, and fire back to the bridal space, where creativity meets business expansion.


This new series celebrates the artistry, strategy, and stories behind building a bridal business that truly thrives. From booking your dream clients to scaling your team, Heather’s here to help you expand...beautifully.


Hosted on Acast. See acast.com/privacy for more information.

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Business
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All content for The Expansion Code Bridal with Heather Dick is the property of Heather Dick and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

After two incredible seasons diving deep into business, growth, and leadership, Heather Dick is returning to her roots, where it all began, in the world of bridal beauty and business

Introducing The Expansion Code: Bridal Edition — launching with Episode 50!


Heather has spent years building a thriving beauty empire, leading a team of 50+ and empowering stylists and entrepreneurs to grow, lead, and shine. Now she’s bringing that same passion, strategy, and fire back to the bridal space, where creativity meets business expansion.


This new series celebrates the artistry, strategy, and stories behind building a bridal business that truly thrives. From booking your dream clients to scaling your team, Heather’s here to help you expand...beautifully.


Hosted on Acast. See acast.com/privacy for more information.

Show more...
Business
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Episode 35: Rebrands, Real Talk, and Relationship Marketing with Virago Social Co.'s Justine & Alexa
The Expansion Code Bridal with Heather Dick
47 minutes 19 seconds
2 months ago
Episode 35: Rebrands, Real Talk, and Relationship Marketing with Virago Social Co.'s Justine & Alexa

Episode Summary:

Heather interviews Alexa and Justine in this new episode of The Expansion Code, from Virago Social Co, a marketing agency, to debunk social media myths and provide actionable advice for business growth. They discuss the overemphasis on follower count versus engaged community, highlighting the importance of quality content and genuine engagement. They emphasize email marketing as a crucial, owned resource and share creative ways to build an email list.


We discuss about:

  • Debunking common misconceptions about social media marketing.
  • The importance of having an engaged community versus a large, inactive following.
  • Strategies for increasing engagement through comments, shares, and saves.
  • Building an email list and its importance compared to social media followers.
  • Offering valuable freebies or discounts to entice sign-ups.


Connect with Alexa and Justine:

Website: https://viragosocialco.ca/ 

Instagram: https://www.instagram.com/viragosocialco/


How to Connect with Heather:

Follow Heather on Instagram: https://www.instagram.com/iamheatherdick/

Follow The Expansion Code Podcast: https://www.instagram.com/theexpansioncode/

Website & Resources: https://www.theexpansioncode.ca/

Check out Heather’s consulting packages, free resources, and strategy sessions on her website.


Podcast Sponsor: Blush Artistry

This episode is proudly sponsored by Blush Artist, your one-stop beauty haven for hair, makeup, nails, massage, medispa, and now private fitness and wellness services. Whether you need a killer balayage, a confidence-boosting facial, or a moment of self-care, Blush has you covered.

Book your appointment at: http://www.blush-artistry.ca

Follow Blush on Instagram: https://www.instagram.com/blushartistrymua/


Don't Forget to Subscribe & Review!

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Check out our giveaways details are always in the show notes & on Instagram!


Catch our full episodes on YouTube: https://www.youtube.com/@TheExpansionCode-HeatherDick


Podcast Artwork created by Lucas Seaward: www.360design.ca


Hosted on Acast. See acast.com/privacy for more information.

The Expansion Code Bridal with Heather Dick

After two incredible seasons diving deep into business, growth, and leadership, Heather Dick is returning to her roots, where it all began, in the world of bridal beauty and business

Introducing The Expansion Code: Bridal Edition — launching with Episode 50!


Heather has spent years building a thriving beauty empire, leading a team of 50+ and empowering stylists and entrepreneurs to grow, lead, and shine. Now she’s bringing that same passion, strategy, and fire back to the bridal space, where creativity meets business expansion.


This new series celebrates the artistry, strategy, and stories behind building a bridal business that truly thrives. From booking your dream clients to scaling your team, Heather’s here to help you expand...beautifully.


Hosted on Acast. See acast.com/privacy for more information.