Rohan Batra is the Global Head of Partnerships at Pigment and previously built a successful partnership program at Zuora. He joins Chad Pyke on The EPM Show to share his take on how to create successful partner ecosystems.
In this episode you will learn:
→ How a the partnership model ultimately benefits the customer.
→ The defining characteristics of a thriving partner ecosystem.
→ The core principles of Pigment’s Partner Universe.
→ How to identify the right partners for your ecosystem and why bigger isn’t always better.
→ Why partnerships ultimately enhance the sales cycle and make everyone more successful.
→ Practical steps to growing a career in partnerships.
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