JoAnn Gwynn is Principal of JMG Event Strategies, a boutique event planning firm in New York City. JoAnn is passionate about creating, producing and orchestrating extraordinary events for her clients. I met JoAnn through the Make Mine a Million organization.  She is a rockstar and creates events that get attention, get attended and grow businesses! Her introduction to event production was as a producing associate on the off-Broadway play, "I Love You Because." Since that time, her experience includes, full and multi-day business competition and education events. Her clients: Senator Hilary Clinton, Gene Wilder, Juliette Binoche, Regis Philbin, Eric Bana and Rachel McAdams...and businesses of all shapes and sizes. We'll Discuss... What would an event do for you?  How does it help you grow your business? What kind of an event would work for you? The 3 Main questions to answer when promoting an event. How to plan and deliver a rockin’ successful event. How to promote the event and get the right crowd – and publicity! How to leverage the event to more sales and more profits! The positive impact of a solid promotion plan to your bottom line. How to take advantage of free advertising.