What comes to mind when you hear the word “webinar"? Due to either tuning into a webinar or trying to host one yourself, you probably think of an hour-long live video stream of helpful information.... that eventually ends in a sales pitch. We’ve been conditioned to believe that the only way to use a webinar for our business is to sell. (And I don’t know about you, but that’s annoying from an attendee perspective and overwhelming from a host perspective!) But webinars don’t have to be used solely for promotion. They don’t have to be hosted once in a blue moon. And they definitely don’t have to be salesy. In this week’s Ellechat, I’m sharing how a non-salesy weekly webinar series can not only benefit but transform your business. Join me!