Efficient Spend helps start-ups turn media spend into revenue. Learn the tools, tactics, and frameworks that the world's top marketers utilize to optimize their spend!
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Efficient Spend helps start-ups turn media spend into revenue. Learn the tools, tactics, and frameworks that the world's top marketers utilize to optimize their spend!
Allbirds Hyper-Growth, Profitable Spend, and High-Leverage Activities | Jim Kingsbury
The Efficient Spend Podcast
42 minutes
1 year ago
Allbirds Hyper-Growth, Profitable Spend, and High-Leverage Activities | Jim Kingsbury
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The Efficient Spend Podcast helps start-ups turn media spend into revenue. Learn how the world's top marketers are managing their media mix to drive growth! Â Â
About the Host: Paul is a paid marketing leader with 7+ years of experience optimizing marketing spend at venture-backed startups. He's driven over $100 million in revenue through paid media and is passionate about helping startups deploy marketing dollars to drive growth. Â
About the Guest: Jim Kingsbury is a Fractional CMO and E-commerce executive with deep expertise in customer acquisition, LTV growth, and digital product management. With a career spanning various high-profile brands, including a significant tenure at Allbirds during its hyper-growth phase, he has demonstrated a keen ability to drive growth through innovative marketing practices. Â Â
VISIT OUR WEBSITE: https://www.efficientspend.com/Â
CONNECT WITH PAUL: https://www.linkedin.com/in/paulkovalski/Â
CONNECT WITH JIM: https://www.linkedin.com/in/jimkingsbury/
The Efficient Spend Podcast
Efficient Spend helps start-ups turn media spend into revenue. Learn the tools, tactics, and frameworks that the world's top marketers utilize to optimize their spend!
