In this episode, Robert and Josh provide a full account of October for all three brands. We will break down what worked, what went wrong, and what we are doing to pursue our first million-dollar month in November. -=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=- ► Visit Our Website For Training and Resources ► Leave Us An Honest Rating, Email An Image Of Your Rating To team@theecommercealley.com, We'll Send You A $10 Amazon Gift Card As An Appreciation Gift! ► Learn About Our Mentorship Program For Eco...
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In this episode, Robert and Josh provide a full account of October for all three brands. We will break down what worked, what went wrong, and what we are doing to pursue our first million-dollar month in November. -=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=- ► Visit Our Website For Training and Resources ► Leave Us An Honest Rating, Email An Image Of Your Rating To team@theecommercealley.com, We'll Send You A $10 Amazon Gift Card As An Appreciation Gift! ► Learn About Our Mentorship Program For Eco...
TEA 198: The #1 Metric You Need To Know In Your Business (DANGER: Nerdy Episode)
The Ecommerce Alley
33 minutes
3 months ago
TEA 198: The #1 Metric You Need To Know In Your Business (DANGER: Nerdy Episode)
Every DTC founder knows revenue isn’t profit—but do you really know how much each sale actually contributes to your bottom line? In this episode, Josh breaks down Contribution Margin in simple, operator-level terms. You’ll learn how to calculate it, why it’s the most important number for cash flow clarity, and how to use it to drive smarter decisions around pricing, marketing, and growth. Here’s what we cover: The exact formula for Contribution Margin (with a real-world pet + apparel brand ex...
The Ecommerce Alley
In this episode, Robert and Josh provide a full account of October for all three brands. We will break down what worked, what went wrong, and what we are doing to pursue our first million-dollar month in November. -=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=- ► Visit Our Website For Training and Resources ► Leave Us An Honest Rating, Email An Image Of Your Rating To team@theecommercealley.com, We'll Send You A $10 Amazon Gift Card As An Appreciation Gift! ► Learn About Our Mentorship Program For Eco...