All content for The Drum: What is the Future of Audio is the property of The Drum and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Join Spotify and The Drum for an examination on the power and potential of audio content.
We’ll look at the basis of why sound is a powerful influencer. What is the science behind the receptiveness to sound? Now that we have audio and music with us all the time and on-demand, what context powers the effectiveness of ads? What does the data tell us?