In this episode, Mike Parker talks about the differences between marketing and farming. He discusses the importance of prioritizing direct-to-consumer marketing even before the products are ready for harvest.Mike also shares his insights on: Not waiting until harvest to start marketing Focusing on building customer relationships Breaking down marketing tasks into manageable chunks Pre-selling strategies that can boost sales and reduce stress Tune in to gain valuable insights into streamlining your marketing strategies and setting clear customer expectations.Join me at the R-CALF Convention on June 20th in South Dakota via live stream.Book a call with us HEREGet our guide to pre-sale your farm's offerings HERE