In this episode of The Digital Lighthouse, Zoe Cunningham is joined by Glen McCracken, the Head of Data and Analytics at ION, a leading firm in automation solutions for the financial sector. With a rich background in corporate finance and applied statistics, Glen delves into the pivotal role of data analytics in shaping business strategies and enhancing operational efficiency. His unique perspective, born from years of experience and a passion for innovation, offers invaluable insights into harnessing technology for better decision-making.