Traditionally, CRMs were seen as a sales tracking and prospect communication platform.  In other words, a tool that sales teams needed in order to operate efficiently and of course, effectively.

But today, the role of a company's CRM goes way beyond the sales team and in this week's show, we'll highlight how marketing and operations teams need to use their company's CRM for intelligent business growth.

Tune in to learn all about the power of cultivating data and managing it effectively to grow your business.