Windell Mollenido, VP of Marketing and Technology at The REMM Group, joins us to reveal the real impact of AI in multifamily. This isn’t about hype or quick wins. It’s about what actually happens when automation hits the front lines.
AI doesn’t reduce workload overnight. It increases it—more calls, more tours, more pressure on your team. But done right, it exposes inefficiencies, uncovers missed opportunities, and helps build smarter, more resilient operations.
We dive into REMM’s “Robot Wars” pilot, the shift from SEO to AI-powered search, and why authenticity will become the most valuable asset in a tech-saturated world. This episode blends innovation with realism and shows why empathy is just as important as efficiency.
If you want the real playbook for using AI in property management, this is it.
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