This one’s about: Cathead whimsy, avant-garde food establishments, and a nerdy J.K. Simmons. Why is humor so disarming and connective? How do you find the right kind of humor for a brand? Today, Steve, Emily, and Creative Director of Animation, Ryan Thurber, discuss the brilliance and timelessness of humor in the brand experience.

Resources referenced in this episode:

Fifteen4: Animation reel

Artist: Yayoi Kusama

Artist: Ed Ruscha

Artist: Andy Warhol

Bruce Cockburn: Humans, Fascist Architecture

Ryan O’Leary: How 3 Consumer Brands Use Humor to Create Memorable Brand Experiences

Fifteen4: The Adaptive Network video

Bankwest: Halo Payment ring commercial

Brian Regan: Pop-Tarts

Brian Regan: Reading

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