Ep 25: Don’t Sell Sustainability, Sell Something BETTER That’s Also Sustainable || Josh Dorfman

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The Deep Dive Lab

Jacintha Kurniawan

31 episodes

6 days ago

Are you curious about the latest innovations and trends in different industries? If so, then "The Deep Dive Lab" is the podcast for you! Each episode is a thrilling ride into a different field, from tech and business to healthcare and design. Our engaging and informative conversations are designed to make complex topics accessible and approachable, whether you're a seasoned professional or just starting out. So if you want to stay ahead of the curve and learn from the best, tune in to "The Deep Dive Lab" and join us on our journey of exploration and discovery!

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Ep 25: Don’t Sell Sustainability, Sell Something BETTER That’s Also Sustainable || Josh Dorfman

The Deep Dive Lab

1 hour 6 minutes 44 seconds

4 months ago

Ep 25: Don’t Sell Sustainability, Sell Something BETTER That’s Also Sustainable || Josh Dorfman

I thought sustainability meant choosing between profit and “doing good for the planet”. My chat with Josh proved me WRONG.

“Stop selling sustainability. Start selling something BETTER that happens to be sustainable.”

A bit about Josh Dorfman:

CEO of Supercool, co-founded Plantd (a manufacturer of carbon-negative building materials) with ex-Tesla employees named Fast Company’s 2024 Most Innovative Companies, launched and led multiple sustainable businesses (and many more - check his LinkedIn for more details too long couldn’t fit it all here).

also he also rode a folding bike onto the Martha Stewart Show in 2007 for Earth Day #iconic.

Links:

LinkedIn: https://www.linkedin.com/in/dorfmanjosh/