To Sell Is Human

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The Deep Dive

Frederik Kehler

29 episodes

1 day ago

Welcome to The Deep Dive, the podcast that unpacks the art and science of B2B sales. Each episode dives deep into proven strategies, powerful frameworks, and actionable insights that help you navigate the complexities of modern sales. Whether you’re closing high-stakes deals, building strong client relationships, or refining your approach, The Deep Dive is your go-to resource for leveling up your sales game. Perfect for sales professionals in SaaS, climate solutions, digital platforms, and beyond — join us to master the skills that drive real results.

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To Sell Is Human

The Deep Dive

13 minutes 53 seconds

6 months ago

To Sell Is Human

In this episode of The Deep Dive, we break down To Sell Is Human by Daniel H. Pink, a game-changing book that proves everyone is in sales—whether you’re closing deals, leading a team, or persuading someone to take action.

Pink reveals how the sales landscape has shifted from “buyer beware” to “seller beware” and introduces the ABC’s of modern selling: Attunement, Buoyancy, and Clarity.

Learn how to build trust, stay resilient through rejection, and frame your pitch so buyers see the value instantly.

Whether you’re in B2B SaaS sales, enterprise negotiations, or just want to be more persuasive in everyday life, this episode is packed with insights to help you move people effectively.

Tune in and master the new rules of selling!