
Charlie Calise, a veteran marketing strategist and the Chairman Of Imaginuity, shares his insights into brand growth, competitive positioning, and the evolution of advertising in the digital age. With decades of experience working with major brands, he discusses what separates businesses that thrive from those that struggle, how to craft a compelling brand story, and the biggest mistakes companies make when scaling their marketing efforts.Key Topics Include: The shift from traditional to digital marketing and what it means for businessesStrategies for building a brand that stands out in a crowded marketCommon marketing pitfalls that cost companies millionsHow consumer psychology influences advertising effectivenessLessons from working with Fortune 500 companies and high-growth startupsBook Recommendations:๐ As a Man Thinketh: https://amzn.to/4i4Y1Gg๐ The Coddling of the American Mind: https://amzn.to/4hKgmsaFollow The Deal Table:https://www.instagram.com/thedealtablepodcast/https://www.linkedin.com/company/the-deal-table/Follow Ryan Harper:https://www.linkedin.com/in/ryansharper/https://www.instagram.com/ryansharper/Follow Lane Carrick:https://www.linkedin.com/in/b-lane-carrick-65a728/Sign up for the Deal Table Newsletter: https://share.hsforms.com/1Tfx_WobCTPuXWenG1-69EQoavsdWork with Optima Mergers & Acquisitions: https://share.hsforms.com/1Tfx_WobCTPuXWenG1-69EQoavsdWork with Harper Belmont Media: https://share.hsforms.com/1Tfx_WobCTPuXWenG1-69EQoavsdThe Deal Table is Produced by Harper Belmont Media#MarketingStrategy #Branding #BusinessGrowth #Entrepreneurship #MarketingTips #BrandBuilding #DigitalMarketing #BusinessSuccess #MarketingMistakes #CharlieCalise #BusinessPodcast #ScalingUp #Advertising #MarketingInsights