Today on The Daily Crawl: The AI landscape heats up as OpenAI debuts its advanced GPT-4.5 model, pushing conversational AI to new heights. Meanwhile, Google experiments with an innovative "AI Mode" in search and tightens content guidelines to ensure better quality in AI-generated responses. Amazon announces plans for "Nova," a budget-friendly AI model focused on reasoning tasks, and ramps up investment in agent-based artificial intelligence. On the SEO front, experts emphasize the enduring power of solid, user-centric strategies over quick fixes, as Google Ads rolls out impactful image assets to boost engagement. Plus, we dive into recent volatility shaking up Google’s search rankings and the latest expressive reactions available for Google business reviews. Tune in for today's essential updates to stay ahead in AI and SEO!