The Daily Brief Podcast, brought to you by global entertainment marketing association Promax, delivers original reporting, newsmaker interviews, and the latest creative work for entertainment marketing and design professionals. Find out more: http://www.promax.org or on social media @promax_global
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The Daily Brief Podcast, brought to you by global entertainment marketing association Promax, delivers original reporting, newsmaker interviews, and the latest creative work for entertainment marketing and design professionals. Find out more: http://www.promax.org or on social media @promax_global
For this year’s holiday gift, Troika Media Group sent out a different kind of offering: A non-fungible token, or NFT, created by Venice, Calif.-based artist Claire Salvo. Recipients could quickly and easily sign up for their own crypto wallet on Troika’s marketplace, Redeeem, and then download Salvo’s unique NFT, which is a realistic drawing in pencil of a disco ball in recline. Those who wanted to sell their NFT could donate a percentage of the proceeds to First Descents, a charity selected by Salvo.In this episode of The Daily Brief Podcast, Salvo is joined by Kevin Aratari, Troika’s head of new business development, and Zach Jacobs, Troika IO’s head of entertainment to discuss the holiday giveaway, what NFTs have meant to her as an artist and to the artistic community as a whole, and what we should all expect to happen next in the NFT, Web3 and metaverse in 2022.
The Daily Brief Podcast | Promax
The Daily Brief Podcast, brought to you by global entertainment marketing association Promax, delivers original reporting, newsmaker interviews, and the latest creative work for entertainment marketing and design professionals. Find out more: http://www.promax.org or on social media @promax_global