The Customer Code - Decoding the Future of Marketing, AI, and Digital Strategy
The Customer Code - Decoding the Future of Marketing, AI, and Digital Strategy
10 episodes
3 weeks ago
Marketing, AI, and digital strategy are evolving fast—how do we make sense of it all? The Customer Code breaks down the latest trends, innovations, and disruptions, translating complexity into actionable insights. With the help of AI, your host, Andreas Munzel, deciphers what’s next in customer-centric digital strategy—no hype, just clarity. Tune in to stay ahead in the digital age.
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Marketing, AI, and digital strategy are evolving fast—how do we make sense of it all? The Customer Code breaks down the latest trends, innovations, and disruptions, translating complexity into actionable insights. With the help of AI, your host, Andreas Munzel, deciphers what’s next in customer-centric digital strategy—no hype, just clarity. Tune in to stay ahead in the digital age.
The Trust Equation – Managing Customer Trust in AI-Powered Chatbots
The Customer Code - Decoding the Future of Marketing, AI, and Digital Strategy
15 minutes 51 seconds
7 months ago
The Trust Equation – Managing Customer Trust in AI-Powered Chatbots
This episode explores the factors shaping consumer trust in AI-powered chatbots. Chatbots promise efficiency, cost savings, and scalability, but many consumers remain sceptical. We discuss why trust in chatbots breaks down, the impact of AI disclosure, and how businesses can design chatbots that foster long-term engagement. Learn actionable strategies for chatbot transparency, error management, and context-aware AI to build customer confidence in digital interactions.
The Customer Code - Decoding the Future of Marketing, AI, and Digital Strategy
Marketing, AI, and digital strategy are evolving fast—how do we make sense of it all? The Customer Code breaks down the latest trends, innovations, and disruptions, translating complexity into actionable insights. With the help of AI, your host, Andreas Munzel, deciphers what’s next in customer-centric digital strategy—no hype, just clarity. Tune in to stay ahead in the digital age.