The Customer Code - Decoding the Future of Marketing, AI, and Digital Strategy
The Customer Code - Decoding the Future of Marketing, AI, and Digital Strategy
10 episodes
3 weeks ago
Marketing, AI, and digital strategy are evolving fast—how do we make sense of it all? The Customer Code breaks down the latest trends, innovations, and disruptions, translating complexity into actionable insights. With the help of AI, your host, Andreas Munzel, deciphers what’s next in customer-centric digital strategy—no hype, just clarity. Tune in to stay ahead in the digital age.
All content for The Customer Code - Decoding the Future of Marketing, AI, and Digital Strategy is the property of The Customer Code - Decoding the Future of Marketing, AI, and Digital Strategy and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Marketing, AI, and digital strategy are evolving fast—how do we make sense of it all? The Customer Code breaks down the latest trends, innovations, and disruptions, translating complexity into actionable insights. With the help of AI, your host, Andreas Munzel, deciphers what’s next in customer-centric digital strategy—no hype, just clarity. Tune in to stay ahead in the digital age.
Chatbots as a Business Driver – When AI Outperforms Humans
The Customer Code - Decoding the Future of Marketing, AI, and Digital Strategy
24 minutes 20 seconds
7 months ago
Chatbots as a Business Driver – When AI Outperforms Humans
Chatbots are no longer just customer support tools—they are becoming key drivers of sales, marketing, and customer engagement. But when do consumers actually prefer AI over human agents? In this episode, we explore how chatbots can boost conversions, why AI often outperforms humans in transactional and sensitive contexts, and the power of subtle AI cues like interjections in making digital interactions feel more engaging. We also discuss the augmentation vs. substitution debate—should businesses replace human agents with AI, or does a hybrid approach work best? Tune in to discover how businesses can strategically deploy chatbots to drive growth and customer satisfaction.
The Customer Code - Decoding the Future of Marketing, AI, and Digital Strategy
Marketing, AI, and digital strategy are evolving fast—how do we make sense of it all? The Customer Code breaks down the latest trends, innovations, and disruptions, translating complexity into actionable insights. With the help of AI, your host, Andreas Munzel, deciphers what’s next in customer-centric digital strategy—no hype, just clarity. Tune in to stay ahead in the digital age.
